Privacy Policy

Anú Pilates Studio is committed to protecting your privacy and handling your personal information responsibly, securely and transparently.

This Privacy Policy explains how we collect, use, store and protect your personal information when you use our services, visit our studio, make a booking, make a payment, contact us or interact with us online.

1. Who We Are

Anú Pilates Studio
Unit 8 & 9, Ramparts Shopping Centre
Dundalk, Co. Louth
Ireland

Email: info@reformme.net

For the purposes of applicable data protection legislation, including the EU General Data Protection Regulation (GDPR) and the Data Protection Act 2018, Anú Pilates Studio is the data controller responsible for your personal information.

2. Information We Collect

Depending on how you interact with us, we may collect the following information:

• Full name
• Email address
• Telephone/mobile number
• Date of birth or age where necessary
• Booking and class attendance information
• Payment and transaction information
• Emergency contact details, where provided
• Information relating to injuries, physical limitations or relevant health considerations that you voluntarily provide to help us deliver Pilates classes safely
• Communications between you and Anú Pilates Studio
• Website enquiry information
• Marketing preferences
• Photographs or videos where you have provided appropriate consent
• Financial and account information where necessary to manage payments, refunds, memberships and other transactions

We only collect information that is reasonably necessary for providing our services, managing our business and meeting our legal obligations.

3. How We Collect Your Information

We may collect personal information when you:

• Create an account or make a booking
• Purchase a class, package, membership or other service
• Attend a Pilates class
• Complete a client registration or health questionnaire
• Contact us by email, telephone, social media or through our website
• Subscribe to marketing communications
• Enter a competition or promotional activity
• Visit or interact with our website
• Make a payment
• Request a refund
• Communicate with our team

4. How We Use Your Information

We may use your personal information to:

• Process and manage bookings
• Provide Pilates classes and services
• Process payments
• Contact you regarding bookings, cancellations, changes or other studio matters
• Maintain attendance records
• Manage memberships, packages and accounts
• Provide appropriate and safe instruction
• Respond to enquiries and requests
• Manage customer accounts
• Send service-related communications
• Send marketing communications where permitted and where you have provided consent where required
• Improve our services and customer experience
• Prevent fraud, misuse or unauthorised access
• Process refunds where applicable
• Maintain financial and accounting records
• Comply with legal, tax and accounting requirements
• Establish, exercise or defend legal claims where necessary

5. Health and Medical Information

Pilates instruction may require you to provide information about injuries, physical limitations, pregnancy, medical conditions or other health considerations.

Some of this information may constitute special category personal data under GDPR.

We only request and process such information where it is necessary and appropriate to help us provide our services safely and responsibly. Where consent is the appropriate legal basis, we will request your explicit consent.

You should only provide health information that is relevant to your participation in Pilates classes.

Providing relevant health information does not replace the need to seek appropriate medical advice. You should consult your doctor or healthcare professional where appropriate before undertaking physical exercise.

6. Legal Basis for Processing

Under GDPR, we process personal information using one or more of the following legal bases:

Contract

Where processing is necessary to provide the services you have requested, including managing bookings, memberships and payments.

Legal Obligation

Where we are required to process information to comply with applicable laws, tax requirements, accounting obligations or other legal requirements.

Legitimate Interests

Where processing is necessary for the reasonable operation, administration, security and improvement of our business, provided that these interests do not override your rights.

Consent

Where you have given us permission to process your information for a specific purpose, such as certain marketing communications, photography or promotional activities.

You may withdraw consent at any time where processing is based on consent.

7. Marketing Communications

If you have opted in to receive marketing communications from us, we may contact you about:

• New classes
• Studio updates
• Offers and promotions
• Events
• Packages and memberships
• Other Anú Pilates Studio news

You can unsubscribe from marketing communications at any time by using the unsubscribe option provided in the communication or by contacting us at info@reformme.net.

Even if you opt out of marketing, we may still send essential service-related communications, such as booking confirmations, cancellations, payment information or important studio updates.

8. Sharing Your Information

We do not sell, rent or trade your personal information.

We may share relevant information with trusted third parties where necessary to operate our business and provide our services. These may include:

• Booking and class management platforms
• Payment providers
• Website and IT service providers
• Email and communication providers
• Accountants, professional advisers or insurers
• Banks and financial service providers where necessary
• Legal or regulatory authorities where required by law

Where appropriate, we require service providers to handle personal information securely and only for authorised purposes.

Some service providers may process information outside the European Economic Area (EEA). Where this occurs, we will take appropriate steps to ensure that applicable GDPR requirements for international data transfers are met.

9. Financial and Payment Information

When you purchase services from Anú Pilates Studio, we may collect and process financial information necessary to manage payments, accounts and our business records.

This may include:

• Payment transaction details
• Payment dates and amounts
• Class, membership or package purchases
• Invoice and receipt information
• Customer account balances
• Refund and cancellation information
• Bank account details where required for refunds or other legitimate business purposes
• Information relating to direct debits or recurring payments, where applicable
• Business or tax information where required for invoicing or legal purposes

Card and Payment Details

Where payments are made by debit or credit card, payment details may be processed directly by our third-party payment provider.

Anú Pilates Studio does not ordinarily have access to or store your full card number, CVV or other complete card security information.

Bank Details

Where you provide bank account details, we will only use them where reasonably necessary for purposes such as processing refunds, payments, direct debits or other legitimate financial transactions.

Bank account information will be handled securely and will not be used for unrelated purposes.

Financial Records

We may retain payment, invoice and transaction records for as long as necessary to comply with our legal, accounting, tax and regulatory obligations and to protect our legitimate business interests.

We will not sell, rent or share your financial information for marketing purposes.

Financial information may be shared with appropriate third parties where necessary to operate our business, including payment processors, banks, accountants, financial service providers, professional advisers or relevant authorities where required by law.

Where third-party payment or financial service providers process your information, they are responsible for processing information in accordance with their own privacy policies and applicable data protection requirements.

Anú Pilates Studio takes reasonable technical and organisational measures to protect financial information against unauthorised access, loss, misuse or disclosure. However, no electronic transmission or storage system can be guaranteed to be completely secure.

10. Payment Information and Third-Party Providers

Payments may be processed through third-party payment providers.

These providers may collect and process payment information on our behalf or independently in accordance with their own privacy policies and applicable data protection laws.

Where possible, Anú Pilates Studio does not store complete payment card details on its own systems.

We may receive limited payment information from payment providers, such as:

• Transaction status
• Payment amount
• Date of payment
• Payment method
• Transaction or reference number
• Refund information

This information may be used to confirm and manage your purchases and maintain appropriate financial records.

11. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to:

• Provide our services
• Maintain appropriate business and booking records
• Meet legal, tax and accounting requirements
• Resolve disputes
• Establish or defend legal claims
• Maintain appropriate business records

Different types of information may therefore be retained for different periods.

When information is no longer required, we will securely delete it or anonymise it where appropriate.

12. How We Protect Your Information

We take reasonable technical and organisational measures to protect personal information against:

• Unauthorised access
• Accidental loss
• Destruction
• Alteration
• Disclosure
• Misuse

Access to personal information is limited to people who reasonably need it to perform their role or provide our services.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

13. Cookies and Website Information

Our website may use cookies and similar technologies to provide functionality, understand website usage and improve your experience.

Where required by law, we will ask for your consent before placing non-essential cookies on your device.

You can manage or disable cookies through your browser settings. Disabling certain cookies may affect how some parts of the website function.

14. Photography and Video

From time to time, Anú Pilates Studio may take photographs or videos for promotional, social media or marketing purposes.

We will seek appropriate consent before using identifiable images of clients for promotional purposes where required.

You may withdraw your consent for future use by contacting us at info@reformme.net.

Where you attend an event or class where photography or filming is taking place, we will endeavour to provide appropriate notice.

15. Your Data Protection Rights

Under GDPR, you may have the following rights in relation to your personal information:

Right to Access

You can request a copy of the personal information we hold about you.

Right to Rectification

You can ask us to correct inaccurate or incomplete information.

Right to Erasure

You may request that we delete your personal information in certain circumstances.

Right to Restriction

You may ask us to restrict how we process your information in certain circumstances.

Right to Data Portability

Where applicable, you may request your information in a structured, commonly used and machine-readable format.

Right to Object

You may object to certain processing, including direct marketing.

Right to Withdraw Consent

Where processing is based on consent, you may withdraw that consent at any time.

These rights are subject to certain legal exceptions and limitations.

To exercise any of these rights, please contact:
Email: info@reformme.net

We may need to verify your identity before responding to a request.

16. Complaints

If you have concerns about how Anú Pilates Studio handles your personal information, we encourage you to contact us first so that we can try to resolve the issue.

You also have the right to lodge a complaint with the Irish supervisory authority:

Data Protection Commission (DPC)
Canal Road
Portarlington
Co. Laois
R32 AP23
Ireland

Website: www.dataprotection.ie

17. Children's Privacy

Our services are not generally directed towards children under the age of 16.

Where a person under 16 wishes to participate in our services, we may require appropriate parental or guardian involvement and consent.

We do not knowingly collect children's personal information unnecessarily.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, services, technology or legal requirements.

The latest version will be made available through our website or otherwise communicated where appropriate.

The “Last updated” date at the beginning of this policy indicates when it was most recently reviewed.

19. Contact Us

If you have any questions about this Privacy Policy, how we use your information, or your data protection rights, please contact us:

Anú Pilates Studio
Unit 8 & 9, Ramparts Shopping Centre
Dundalk, Co. Louth
Ireland

Email: info@reformme.net

We aim to respond to privacy-related requests within the timeframe required by applicable data protection legislation.